DesignIsStrategy

Sometimes it’s hard to see the forest from the trees especially when you’re presented with such delectable delights in the fried foods category. Every once a while i too am hankering for some sugary salty chemically fried goodness. But here’s an interesting graphic that you should print out as a reminder of what fast food really means from a high level, and it’s doesn’t seem to be so much about food.

 

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Her tenacity is admirable, but I’m afraid I have to announce that Madonna is now officially irrelevant. I don’t mean she’s not the entertainment machine with viewable brand equity she’s always been. I am posting about her here after all. But she has reached a pinnacle of nothingness whereby her music and videos have become nothing more than a vehicle for the brand known as “Madonna.” What i mean is that her music is only a commercial for herself. A feedback loop of nothingness. And to no associate it with american football. What a gold mine. Just in time for the super bowl.

The real question is, as I’m afraid to ask, whether the public cares about the difference between viable art forms and brand equity. She’s got brand equity, although she might be placing too much of it in a sexy shapely persona. I think THAT ride is almost over. Don’t even get me started on the inclusion of football players. bleh.

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There is something about Madonna that has defied categorization and classification. I’m often dumbfounded by the amount of respect people have for her citing her ability to be a rich powerful woman as being her greatest asset. I do revere Madonna’s ability to penetrate and impact the airwaves, but not really much more than i do any pervasive commercial or blockbuster film. It’s a brand thing. But here, in this unexpected and ironic use of “Material Girl,” I am impressed.

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When the stakes are high, you assess the situation and either move in, or pull back. It’s a testament to our basic evolutionary skills. Sometimes the reward is worth the risk.

Sent in by FHer David Mackay, we see a setup that’ll make you laugh out loud. What do you get for being so brave? A bottle of Carlsberg. Great Ad.

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Not everything that is productive and innovative is a means to an end. In fact, sometimes just an experiment like the one here can be more inspirational than your most strategic designs. This is something old friend David Brown posted

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this is awesome.

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You’ve probably seen the new idea of projection mapping where the building that is being uses as the canvas, becomes somehow considered and integrated into the concept and design of the piece.

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If you want some academic insights on branding, experience, design, UX, then Want Magazine might satisfy your needs.

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Hey look, this site doesn’t look like a blog at all. How refreshing eh. It’s a shiny luring flash brand experience that makes you want to…, well, make love to it. I want the peace and serenity that this site offers. The control, the Exquisite Detail. The order of nature. Start off with a poem. A passage on tranquility.

What is it? It’s a building. But is a building ever really just a building? And more importantly, who cares was it is. It doesn’t even matter if they ever build the place they’re selling. Why not just leave it as it stands as a concept. I feel so much richer just having known what i’m missing. Sage, you complete me.

Sage is Here

Featured on commarts.

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“A group of scientists working with data from NASA’s Fermi Gamma-Ray Space Telescope said Tuesday that they had discovered two bubbles of energy erupting from the center of the Milky Way galaxy. The bubbles, they said at a news conference and in a paper to be published Wednesday in The Astrophysical Journal, extend 25,000 light years up and down from each side of the galaxy and contain the energy equivalent to 100,000 supernova explosions. ”

view the rest at the NYTimes.

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