DHS Cybersecurity launched without being given a minute to figure itself out to any audiences. We identified their audiences, gave them a face, produced a new look and feel for the brand mission, and let it evolve. Since, we’ve produced brand and recruitment videos, print collateral, exhibition spaces, and recruitment materials. It’s an evolving project that has grown in creativity and impact while maintaining a distinct brand vision we developed at the beginning.
Strategist: Erin Hazard
Creative Director / Art Director: Peter Quinn
Senior Art Direction: Allison Casey
Photo Editor / Print Producer: Bryan Whitson